Very Public Affairs Pod
The Centre for Corporate Public Affairs is a membership-based organisation acknowledged internationally as a thought leader by business leaders, academics and professionals working in the field of corporate public affairs in the Asia-Pacific region. Each episode examines an aspect of best practice in corporate public affairs internationally, providing insight and guidance to public affairs practitioners working in corporations, connecting public affairs practitioners with ideas and practical insights to assist, support and inspire them, and the organisations. This is the podcast show for professionals responsible for corporate reputation, stakeholder engagement, corporate communications, issues management and corporate responsibility.
Very Public Affairs Pod
Top Five predictions for corporate public affairs for 2017
January 09, 2017
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Wayne Burns
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Episode 3
Managing issues, in the public affairs arena, requires a thorough understanding of the latest trends. In this episode, Wayne Burns, the Director of the Centre, presents the top five predictions for corporate public affairs for the coming 12 months in 2017. These include the proliferation of evidence-based communication to influence stakeholders and deal with fake news, infographic mania, the rise of in-house audio-visual production as well as the increase of women at the head of the public affairs function in different organisations.